Time: Thursday 04/12/2012 6:30PM-7:30PM
Place: LaCava 325AB, Bentley University
It Is Time To Alter The Way We Look at Marketing.
A Glance at the World of Inbound Marketing: An Interactive Session with the Experts of Inbound Marketing: Hubspot (www.hubspot.com)
Topics of discussion:
* Inbound marketing vs. Outbound marketing
* Search Engine Optimization – Rules, evolution and ways to cope with the dynamic web environment
* Web marketing analytics – What is truly optimum?
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