Archive for the 'Academics' Category

May 16 2013

On Publishing and Presenting

“When you do a lot of writing, you’ll end up with lots of ideas and articles at various stages, including your idea lists, articles you’ve just started writing, halfway-finished articles, completed drafts that you need to review, final versions you’re waiting to publish, and articles that have already been published. It’s hard to keep track of all these pieces without good organization.” Learn more at UXmatters.

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May 07 2013

When You Should(n’t) Use Fitts’s Law

“The key statement of Fitts’s Law is that the time required to move a pointing device to a target is a function of the distance to the target and its size. In layman’s terms: the closer and larger a target, the faster it is to click on that target. This is easy to understand, not too difficult to implement and it doesn’t seem to make much sense to contradict such a simple and obvious statement. However…” Learn more on Smashing Magazine.

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Apr 02 2013

What They Don’t Teach You in Design School

“In the workplace, both how you work and how long you work on a project matter. Regardless of your seniority, the total number of hours you put in at work gets tracked—especially if you work for a consultancy. The ratio between the number of hours you actually put into a project versus the number of hours allotted for the project—in other words, the cost of your working on a project in comparison to how much a client is paying your company for the work—are numbers that drive the success or failure of your company. If you spend a lot more time on a project than you were supposed to, your company is losing money.” Read more at UXmatters.

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Feb 01 2013

Survey DO’s & DON’Ts - 2/4 @ 7:30 in Smith 122

“Survey Design DO’s & DON’Ts”Miriam Gerver Donath, Mon. 2/4 @ 7:30-9:00 pm in Smith 122

Survey design is important because it affects response rate (item and unit) and data quality (introduce bias), which, in turn, affects survey results. As someone who might work directly or tangentially with a market research, or embark on your own research, this presentation will help you think about survey design issues and improve surveys you encounter, as well as give some guidelines and resources. These will be set within the cognitive response model of question comprehension, information retrieval, judgment in responding to a question, and providing a response. Learn more about Miriam Gerver Donath. This event will be recorded and can be attended remotely via Centra.

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